This is why many corporate writers struggle to win on LinkedIn.
It's not because they have nothing to say.
And it's definitely not because they're bad writers.
It's because everything they were trained and rewarded for in their careers...
Formal language
Structured arguments
Comprehensive, detailed explanations
...is exactly what kills a LinkedIn post.
You spent years mastering how to write for boardrooms.
But LinkedIn is not a boardroom.
So when you try to show up here, your words feel stiff, corporate, and like a memo nobody asked for.
Then you delete it.
And just like that, another week goes by without you showing up.
The truth is that you don't have a writing problem,
but you have a translation problem.
And that's a completely different thing to fix.
If this sounds like you, send me a DM. I've got the perfect solution for you.